Merchandise for your success.

In today's business world, merchandise plays a crucial role in increasing brand awareness and customer loyalty. In this blog post, we will explain the importance of merchandise, why it is particularly worthwhile for start-ups and how you can choose meaningful, sustainable and high-quality promotional materials.

Merchandise and corporate fashion for the company Greiwing Truck and Trailer.

Why is merchandise worthwhile?

Merchandise offers a number of advantages, especially for start-ups:

  1. Increasing brand awareness: Merchandise helps to make the logo and name of a start-up better known, which is particularly important to attract attention in the initial phase.
  2. Customer loyalty: By using merchandise, start-ups can create a positive image and build customer loyalty.
  3. Inexpensive advertising measure: Compared to other forms of advertising, merchandise is often more cost-effective and enables start-ups to advertise effectively even with a limited budget.
Resuable Coffee Cups

Sensible and sustainable.

Useful merchandise should be practical, useful and appealing so that recipients will actually use it. Favour items that are used in everyday life, such as reusable drinking bottles, notebooks or environmentally friendly cloth bags.

Are there sustainable advertising materials?

Yes, there are sustainable promotional products that are made from environmentally friendly materials or produced under fair working conditions. Examples include items made from recycled plastic, organic cotton or bamboo. Sustainable merchandise shows that your company takes social responsibility and cares about the environment.

 

Sustainable merchandise and corporate fashion for the company Greiwing Truck and Trailer.
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About Max

Maximilian is the founder of MIJO and has been involved in employer branding and merchandise since 2017. Maximilian originally comes from the e-commerce and textile industry. The idea for MIJO came to him at the end of 2019 and within a few weeks Max founded the company. Maximilian was born in 1989 and grew up in Erkelenz in North Rhine-Westphalia and Sögel in Lower Saxony. He started thinking about self-employment at an early age and was already the founder of a small company at the age of 17. Maximilian was able to gain a great deal of experience in both areas by spending time abroad and working for leading e-commerce and textile manufacturing companies. He brought this experience together in MIJO.